Why we use WordPress
Keeping your website up to date and relevant is vitally important, not only to keep your site looking fresh but also to demonstrate to search engines that you’re actively engaging with your audience. With this in mind ensuring you select the right platform to manage your updates and new content is one of the most important decisions you’ll make.
If you’ve been shopping around for a website then no doubt you’ve come across the acronym CMS (Content Management System). It’s thrown around a lot and for good reason. You or your site administrator will use the CMS to maintain your site, update text, add new images and generally keep your site fresh and clean. There are plenty of open source CMS options available, all of which will have some application. Add to this list the systems built in house by web design agencies and we quickly see that there is a mind boggling number of options.
Earlier in 2015 technology survey website, w3techs.com, surveyed the most popular Content Management Systems and the results make for an interesting read – if you’re a fan of geeky statistics of course.
We’ve done (and continue to do) a huge amount of research into the most appropriate CMS for Start Digital and our Perth clients. And we’ve come to the same conclusion that 60% of the other web developers have – WordPress is an incredible CMS and the best fit for us. We don’t use WordPress simply because it’s the most popular. It’s the most popular for a very good reason. Here are 10 reasons why Start Digital choose to use WordPress to build our websites.
Ease of use
With WordPress maintaining your website is as simple as creating a Word document or sending an email. Add images, text and links like a pro in no time!
Healthy Website, Healthy SEO
Google Engineer Matt Cutts says, “WordPress automatically solves a ton of SEO issues.” And together with the suite of SEO related plugin’s we use your website will get the best possible head start with search engines.
With over 90% of your clients owning a mobile device, if your website doesn’t look great and work well on a smartphone or tablet your customers will go elsewhere – read more here. WordPress solves many of these potential issues by creating beautiful, mobile friendly websites straight out the box.
WordPress is experienced
WordPress started in 2003. In internet years that’s a mighty long time. Over the past decade WordPress has transitioned from being a blogging platform and evolved into a world-class web publishing system.
WordPress is open source which means you can use the software however you wish and host your website anywhere you choose – an often overlooked fact. Additionally there are thousands of plugins that expand the platform such as slideshows, mail forms, video galleries. Start Digital have licenses for premium plugins that we deploy on your site for no additional cost!
The WordPress community is a rich and passionate one. There are thousands of incredible WordPress themes and plugins that can expand the capabilities of the platform. The resources grow everyday and we’re not afraid to use them.
Safe and secure
WordPress takes it’s users security very seriously. So much so that the WordPress software is constantly updated to prevent attacks. Since version 3.7 WordPress has an automatic update feature – so no need to worry about your site security.
WordPress works alongside and easily integrates with some of the most powerful platforms available to businesses – from cloud storage through to mail management WordPress has got you covered. Add to this integrations with the most popular payment gateways and you’ve got everything you need to get your business online.
WordPress is used by Fortune 100 companies from Time.com, Forbes.com and CNN to government organisations. There’s a good reason why it’s the most trusted web development platform.
It’s a website and a blog
WordPress is tailored to suit businesses of all shapes and sizes. Need a simple, one page website to launch your service? Tick. Need a detailed ecommerce solution for your online business? Tick. Want to blog about that new band you’ve just discovered on Spotify? Yep. WordPress covers all bases.
Before you get locked into longterm contracts tied to a custom web agency CMS, we recommend you talk to Start Digital about a WordPress website design. We’re the leaders in WordPress website designs in Perth!