white salt cafe

White Salt’s previous website wasn’t responsive and was nowhere to be found on Google – even for the business name! The project goal was to redesign the site and make sure it ranked for their keywords and could be discovered by people looking for White Salt.

The White Salt experience is all about good, wholesome food in a welcoming, easy going environment. Additionally as one of the West Coasts most awarded and established eateries it was important to present this experience within the design.

Through a mix of stock images and on site photography we created a design that resonated with the White Salt team and aligned the physical brand with the digital brand.

Our base level SEO setup was enough to give the site a push on Google and they quickly started ranking. What’s more their site and Google Business page started to display when searching directly for White Salt. This should be a standard for all businesses but it was something White Salt had struggled with in the past.