iquest

We met with the iQuest team in their St Georges Terrace offices and identified the main goal of the website was to win new business. Whilst design and presentation was important the team felt the priority was to improve ranking and in turn attract more relevant leads.

We researched all the main competitors and worked closely with iQuest to create Google friendly text that contained the right combination of keywords and natural language to help search engines understand the services iQuest provide. In addition to this we ensured the headers were tagged and images were fully optimised.

With no specific branding or style guide we used the existing iQuest logo as a base and created a site that is clean, professional and descriptive. The site uses stock imagery that connects the iQuest service with their target audience and the website is designed to be easy to read, informative and displayed perfectly on all devices.

The project approach has seen the site rapidly rise in ranking and generate a large number of web driven enquiries every week. We continue to work with Anderson and the iQuest team to ensure the site is always up to date and performing to capacity. We also provide a range of supporting services including brochure creation and copywriting.