Southern Cross Cleaning: Reaching New Heights on Google

SEO / Marketing

Key Results

57 Keywords On Page 1 For Services
94% Increase In Indexed Keywords
98% Increase In Online Leads

Southern Cross is a leading cleaning business in Perth and has been servicing commercial and residential audiences since 1987.

With over 3 decades of experience, Southern Cross has an established audience and reputation with most of its leads coming from past work. Southern Cross came to Start looking for a new website and SEO agency after their results had dropped significantly on Google. When the team at Southern Cross approached us, they were ranking on page 12 for their core keywords – Commercial Cleaning Perth.

Our optimisation work started with a new website, two domains and hundreds of question marks about their organic profile.

Within three months of launching their new website, we saw incredible SEO results. A whopping 304% increase in tracked visibility, a 36% increase in page 1 indexed queries, and a 25.8% increase in leads.

Within 6 months there were 57 keywords on page 1, all of which were relevant to their services. A further 94% increase in indexed keywords and, most importantly a 98% increase in online leads.

“Start Digital are frickin legends! I am extremely impressed with the ranking recovery and the work Start Digital has done”

David Casey, Owner
Southern Cross Cleaning

The Southern Cross SEO strategy started with an idea, and all good ideas start with the people!

We’re a diverse mix of creatives, talkers, tech-nerds, organisers, musicians and statisticians. Our interests sit somewhere between innovation and design, at the tipping point of what we know and what we want to know. We believe this is where the good stuff happens. It’s how the work we do cuts through the noise to stand out from the crowd.